Bakery Products Distributor to Raise the Bar on Service with Blue Ridge Supply Chain Planning Technology

Efraín Nuñez Inc. selects Blue Ridge demand forecasting, replenishment and analytics solutions to improve customer service levels and profitability.

Atlanta, GA & San Juan, Puerto Rico  (PRWEB) May 20, 2014

Blue Ridge, leading Cloud supply chain planning solutions provider, today announced Efraín Nuñez will launch the company’s demand forecasting, planning and replenishment solutions. The Puerto Rican bakery products distributor expects to enhance customer service levels and at the same time increase profitability.

 The Blue Ridge Cloud supply chain planning solutions will ensure optimal service to our customers and help solidify our leadership in the market now and in the long run.
Efraín Nuñez saw strategic value in the ability to maintain and enhance world-class customer service levels.  “As a company, we strive to be the absolute leader in customer service for the Caribbean Bakery and Food service Market,” commented Efraín Núñez, C.E.O. of Efraín Nuñez Inc.. “The Blue Ridge Cloud supply chain planning solutions will ensure optimal service to our customers and help solidify our leadership in the market now and in the long run.”

The distributor was also motivated to use enhanced demand planning capabilities in order to increase the efficiency and profitability of its supply chain planning operations. “We liked that the Blue Ridge solutions are configured to automatically fulfill demand in the most profitable way possible, taking into consideration current inventory, logistics costs, freight, and other factors,” added Efraín Núñez. “This allows our team to focus on more strategic objectives and fully take advantage promotions, trends and other business opportunities.”

Blue Ridge expects Efraín Nuñez Inc. is positioned well to capitalize on the Cloud capabilities. “Efraín Nuñez Inc. is already a leader in the Caribbean market and they have the vision and talent to extend their lead,” stated Greg White, CEO at Blue Ridge. “By looking at the supply chain strategically, the company is already a step ahead. We expect they’ll see quick results and sustain those results for some time.”

About Efraín Nuñez Inc. 
Efraín Nuñez Inc. is an importer, warehousing, and broad line distributor of bakery products for the manufacturing and retail sectors of Puerto Rico. The company also offers onsite technical service in the areas of baking, decorating, pastry, and other related areas. With its approved test center, the company serves the purpose of providing quality resources for their partners and customers.

About Blue RIdge

Blue Ridge Supply Chain Planning and Price Optimization solutions empower distributors and retailers to tap into undiscovered margin through enterprise-wide inventory intelligence, automation and synchronization. Blue Ridge uniquely combines demand forecasting with pricing strategy, so that businesses can proactively understand the unpredictable and allocate the right inventory – right-priced across the entire mix – to accelerate top- and bottom-line results. In a world where the only constant is change, Blue Ridge provides more certainty, more speed, and more assurance – so companies can see the why behind the buy, and respond faster to the unexpected. That’s why major retailers and distributors rely on Blue Ridge for a more foreseeable future. For more information, go to